Digital Marketing – The Greatest Revolution of the Decade
Evolution has been and will always be a mammoth term to properly describe. Since the evolution of the digital age, the heavy changes have been brought in the marketing sector. The steep and sudden growth of digital marketing has surprised the business world and shook personal lives of people, by changing the trajectory of marketing…

What does the future hold for the academic publishing business in India?
Indian publishing industry is growing stronger day by day. With the present insights, the Indian publishing sector is the third largest nation in English language publishing and the sixth largest nation in book publishing. With time technology has transformed the publishing industry both inside and out, but the next big question is will the publishing…

New Delhi World Book Fair 2019
The New Delhi World Book Fair (NDWBF), which has been one of the biggest events in the publishing industry for over 45 years, is back. The fair is organized by National Book Trust, India and is a 9-day affair held from 5th January 2019 to 13th January 2019 at Pragati Maidan, New Delhi. Inaugurated in…

Digital Marketing Trends that are taking over 2019
In this tech-driven world where our wake-up routines begin with e-newsletters and our nightly routines end with social notifications and subscribed emails, the technology has pierced through almost every part of our lives. From controlling home machines through an application to voice ordering a speaker to play your favourite music, innovation is all over the…

Technology — A Boon or a Bother for the Children?
Today’s youth is called GenTech and for a good reason because the Internet has become a very important part of a child’s life. With the wonders that it has done to the world, it has a downside too. The youth of today has become severely, unapologetically attached to the internet for even the basic needs.…

Sharjah International Book Fair 2018
A book fair that soon turned into a literary carnival, the 2018 edition of Sharjah International Book Fair (SIBF) was attended by a number of book lovers from various nations. Aimed to create a global reading community by advocating its benefits among children, establish book fairs as an oasis of knowledge and enlightenment, and promote…

Frankfurt Book Fair 2018
Frankfurt Book Fair a very engaging social and cultural event that connects the print and digital content business worldwide. This prestigious event was back this year with its seventieth book fair that lasted five days with publishing experts, writers and cultural enthusiast from all around the globe in Frankfurt, where people network, connect, collect information,…

Afro – Asian Book Conclave 2018
An event to evaluate and plan the achievement of intellectual self-reliance through mutual assistance and cooperation between Africa and Asia in authorship and publishing, Afro-Asian Book Conclave (AABC) was organised in Delhi by Afro-Asian Book Council, Capexil, Federation of Indian Publishers and Indian Reprographic Rights Organisation. Themed around ‘Book Publishing and Printing – Opportunities and…

Award for Excellence in Book Production – 2018
The stage was set, and all the nominees were nailed to their seats for the one event that every Indian publisher looks forward to – the Awards for Excellence in Book Production. Organised during the Delhi Book Fair on August 30, the event is aimed at motivating distributors to enhance production in terms of both…

Delhi Book Fair 2018
Organised by India Trade Promotion Organisation (ITPO), and supported by Federation of Indian publishers (FIP), the 24th Delhi Book Fair was held at Pragati Maidan, New Delhi from August 25, 2018 to September 2, 2018. Nearly 120 exhibitors displayed their products and services at the event in Hall No. 7 – ABC, D, E, and…