The publishing industry has been hit hard by the pandemic… From closing bookstores, deflating audience sizes to disastrous events that shook the Kolkata Book Market… publishers have come face-to-face with something they have long ignored! The need for virtual diversification of its already existing audiences. As a member of the Federation of Indian Publishers, I… Continue reading About pragatiE – the unused tool in the publishing industry
Category: Blog
pragatiE’s introduction to the world! Organising Virtual Delhi Book Fair 2020
This year has been a whirlwind of surprises… And as the world cancels most of its exhibitions, shows and fairs, here’s one more surprise that I am sure will only delight to its readers! ‘Delhi Book Fair 2020’ will now be held virtually hosted by PragitE and in collaboration with the Federation of Indian Publishers. … Continue reading pragatiE’s introduction to the world! Organising Virtual Delhi Book Fair 2020
Digital Marketing – The Greatest Revolution of the Decade
Evolution has been and will always be a mammoth term to properly describe. Since the evolution of the digital age, the heavy changes have been brought in the marketing sector. The steep and sudden growth of digital marketing has surprised the business world and shook personal lives of people, by changing the trajectory of marketing… Continue reading Digital Marketing – The Greatest Revolution of the Decade
What does the future hold for the academic publishing business in India?
Indian publishing industry is growing stronger day by day. With the present insights, the Indian publishing sector is the third largest nation in English language publishing and the sixth largest nation in book publishing. With time technology has transformed the publishing industry both inside and out, but the next big question is will the publishing… Continue reading What does the future hold for the academic publishing business in India?
New Delhi World Book Fair 2019
The New Delhi World Book Fair (NDWBF), which has been one of the biggest events in the publishing industry for over 45 years, is back. The fair is organized by National Book Trust, India and is a 9-day affair held from 5th January 2019 to 13th January 2019 at Pragati Maidan, New Delhi. Inaugurated in… Continue reading New Delhi World Book Fair 2019
Digital Marketing Trends that are taking over 2019
In this tech-driven world where our wake-up routines begin with e-newsletters and our nightly routines end with social notifications and subscribed emails, the technology has pierced through almost every part of our lives. From controlling home machines through an application to voice ordering a speaker to play your favourite music, innovation is all over the… Continue reading Digital Marketing Trends that are taking over 2019
Technology — A Boon or a Bother for the Children?
Today’s youth is called GenTech and for a good reason because the Internet has become a very important part of a child’s life. With the wonders that it has done to the world, it has a downside too. The youth of today has become severely, unapologetically attached to the internet for even the basic needs.… Continue reading Technology — A Boon or a Bother for the Children?
Sharjah International Book Fair 2018
A book fair that soon turned into a literary carnival, the 2018 edition of Sharjah International Book Fair (SIBF) was attended by a number of book lovers from various nations. Aimed to create a global reading community by advocating its benefits among children, establish book fairs as an oasis of knowledge and enlightenment, and promote… Continue reading Sharjah International Book Fair 2018
Frankfurt Book Fair 2018
Frankfurt Book Fair a very engaging social and cultural event that connects the print and digital content business worldwide. This prestigious event was back this year with its seventieth book fair that lasted five days with publishing experts, writers and cultural enthusiast from all around the globe in Frankfurt, where people network, connect, collect information,… Continue reading Frankfurt Book Fair 2018
Afro – Asian Book Conclave 2018
An event to evaluate and plan the achievement of intellectual self-reliance through mutual assistance and cooperation between Africa and Asia in authorship and publishing, Afro-Asian Book Conclave (AABC) was organised in Delhi by Afro-Asian Book Council, Capexil, Federation of Indian Publishers and Indian Reprographic Rights Organisation. Themed around ‘Book Publishing and Printing – Opportunities and… Continue reading Afro – Asian Book Conclave 2018
Award for Excellence in Book Production – 2018
The stage was set, and all the nominees were nailed to their seats for the one event that every Indian publisher looks forward to – the Awards for Excellence in Book Production. Organised during the Delhi Book Fair on August 30, the event is aimed at motivating distributors to enhance production in terms of both… Continue reading Award for Excellence in Book Production – 2018
Delhi Book Fair 2018
Organised by India Trade Promotion Organisation (ITPO), and supported by Federation of Indian publishers (FIP), the 24th Delhi Book Fair was held at Pragati Maidan, New Delhi from August 25, 2018 to September 2, 2018. Nearly 120 exhibitors displayed their products and services at the event in Hall No. 7 – ABC, D, E, and… Continue reading Delhi Book Fair 2018
Federation of Indian Publishers: 44th Annual General Meeting
It all started with a moment of silence for one of the most loved Prime Ministers of our country and a great poet, Shri Atal Bihari Vajpayee. May his soul rest in peace. Unfortunately, our chief guest for the programme, Dr. Vinay Sahasrabuddhe, President; Indian Council for Cultural Relations & Member of Parliament (Rajya Sabha)… Continue reading Federation of Indian Publishers: 44th Annual General Meeting
Education Reforms: A Necessity In India
Time and again there has been one sure thing that our country has continuously failed in and that is reforming the education sector. 72 years of independence and we still see reports claiming that close to 50% of class V students are not able to read text meant for class II students, which is a… Continue reading Education Reforms: A Necessity In India
Entrepreneurship- The Rocky Road For Startups
Entrepreneurs usually start with a small setup, owing to uncertainties and various risk factors. To begin with, there are ample challenges faced by a startup be it big or small, one of which is the dynamic business environment. However, the boom of consumerism and digital explosion has, over the years, completely turned around the existing… Continue reading Entrepreneurship- The Rocky Road For Startups
Indian Startup Ecosystem – Good | Bad | Ugly
All that’s rosy isn’t really ripe! Get that, did you? Well, am talking here about the different shades of the startup ecosystem. The good, the bad, and the ugly. In my last blog Indian Startup Ecosystem- A Bird’s-eye View, I majorly discussed the brighter side of the startup world in India, on how everything is… Continue reading Indian Startup Ecosystem – Good | Bad | Ugly
Indian Startup Ecosystem- A Bird’s-eye View
Every cover story, every article, and every feature has just one big glorified story- the story behind a successful startup. However fancy success may seem like, the hard work behind it is equally challenging. Ola, Flipkart, Paytm, Snapdeal, Grofers, etc. are some of the big players in the startup world that initiated with a simple… Continue reading Indian Startup Ecosystem- A Bird’s-eye View
India- A Strong Market for Academic Publishing
India is one of the largest populated countries in the world. With a population of 1.32 billion, India ranks second after China. With a population so large, there are both challenges, as well as opportunities in every sector. Talking about the publishing landscape in India, the market is comparatively large and holds vast potential, all… Continue reading India- A Strong Market for Academic Publishing
India Lacks Sports Culture not Spirit
I have always been a fan of sports, especially cricket. While sportsmen feel the adrenaline rush of performing within an arena, we as spectators and fans couldn’t relate to the thrill any less. From gully cricket to Olympics, sportsmanship can be witnessed from a very basic, to larger than life level among one and all.… Continue reading India Lacks Sports Culture not Spirit
How is technology changing the publishing landscape?
Technology has been disrupting every sector, and when it comes to publishing, it is no different! There has been a significant shift in the entire publishing landscape with the introduction of new technology. With change comes challenges, but to adapt and evolve into something better or become obsolete is a choice that remains. If you… Continue reading How is technology changing the publishing landscape?
Printed Books for Children: An Unadulterated Future
‘Digital Age’, ‘Digital is the future’, ‘Digital India’…. A lot of digital here and there, and why not, technology is amazing! Things technology can do is just worth all that admiration and acceptance. But it can never replace a good parent or a good teacher. Being in a close relationship with the printed world let… Continue reading Printed Books for Children: An Unadulterated Future